RETURNED BAUHAUS MORE TOWARDS IT'S ORIGIONAL VIEWS
"Moholy-Nagy made an important statement about typography, he described it as a “tool of communication,” and with this statement emphasized that type must be clear, legible, and communicate its message. Moholy-Nagy succeeded in creating an asymmetrical typography that was both clear and convincing" (ANNESERDESIGN.COM)
BOOK TO READ:TSCHICHOLD. Le Coultre, Martijn F.
Jan Tschichold: Posters of the Avantgarde.
This book is an analytical examination of Tschichold's posters. It contains his own collection of posters, with works by Hans Arp, El Lissitzky, Laszlo Moholy-Nagy, Oskar Schlemmer, and others, as well as the approximately 70 posters he designed himself. Category: Design, Graphic Design
Binding: Pap.
Pages: 237 pp
Publisher: BirkhŠuser
Year: 2007
Publication Place: Basel,
ISBN: 376437604X
Book Id: 70953
PAUL RAND.
FILM TO WATCH:
'HELVETICA' - A DOCUMENTARY FILM BY GARY HUSTWIT
"It looks at the proliferation of one typeface (which celebrated its 50th birthday in 2007) as part of a larger conversation about the way type affects our lives. The film is an exploration of urban spaces in major cities and the type that inhabits them, and a fluid discussion with renowned designers about their work, the creative process, and the choices and aesthetics behind their use of type.
Helvetica encompasses the worlds of design, advertising, psychology, and communication, and invites us to take a second look at the thousands of words we see every day. The film was shot in high-definition on location in the United States, England, the Netherlands, Germany, Switzerland, France and Belgium.
Interviewees in Helvetica include some of the most illustrious and innovative names in the design world, including Erik Spiekermann, Matthew Carter, Massimo Vignelli, Wim Crouwel, Hermann Zapf, Neville Brody, Stefan Sagmeister, Michael Bierut, David Carson, Paula Scher, Jonathan Hoefler, Tobias Frere-Jones, Experimental Jetset, Michael C. Place, Norm, Alfred Hoffmann, Mike Parker, Bruno Steinert, Otmar Hoefer, Leslie Savan, Rick Poynor, and Lars Müller." (WWW.HELVETICAFILM.COM)
AMAZING BOOK COVER. SOMEHOW SIMILAR TO THE WORK ABOVE..INTERESTING USE OF COLOUR AND NEGATIVE SPACE AND LIMITATIONS. IDEA OF PLAY WITHIN CONSTRAINT.
